One of the most underrated advertising services that often goes under the radar is ClickRiver. So what is Click River? It’s your key to the kingdom that is called Amazon. Amazon is one of the most visited sites on the Internet. A large number of people visit Amazon on an everyday basis with their credit cards handy and ready to buy, so you do have a whole lot of people that are in the shopping and buying mode. If you have used Amazon in the past couple of years, you have probably seen listings that are similar to the following:

The good thing about Clickriver is that you can choose to pay by category. Whether you have a service on stocks or just a programming product that you want to sell, you can list it on Amazon using the ClickRiver service.  Here are the main categories that you can use for your ads:

• Automotive Services
• Home Services
• Leisure Industry
• Education
• Personal Finance
• Health & fitness services
• Technology Education

There are many subcategories to choose from, but best of all, you can use Amazon’s geo-targeting to show your ads only in local areas! Now that is very powerful. Clickriver is very similar to the advertising system offered by Stumbleupon. It is a very basic system that does it’s job brilliantly. I personally have found that ClickRiver traffic is more qualified and converts better than Stumbleupon. A lot of people feel that the traffic from ClickRiver should convert as well as Google Adwords to be a viable option, but the traffic is cheaper, and if you have hit the ceiling with Adwords, can help you acquire more customers.

Should you use ClickRiver? It really depends on your business. A lot of people don’t even bother with Clickriver, but you’d be surprised how well it works in some verticals.