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Feb 9
Create Huge Keyword Lists with Merge Words
icon1 Posted by in PPC Advertising on 02 9th, 2011 | No Comments

Creating and optimizing an advertising campaign can take a lot of time. Mastering the art of advertising online is hard as it is. You shouldn’t have to waste too much time creating keyword combinations by hand. That’s where Merge Words comes into play. It’s a helpful tool that lets you combine three sets of different words to create long-tail keywords.

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Sep 23
Keyword Country: Not Just Another PPC Research Tool
icon1 Posted by in SEM Tools on 09 23rd, 2009 | No Comments

Not all keywords are created the same. If you have been advertising on Google, Yahoo!, and other search engines you know that by now. Even the smallest details matters. A lot of marketers make the mistake of not targeting enough keyword phrases and only going after the ones that are highly popular. In reality, you can bring your CPA down by finding those hidden gems of keywords that are not that competitive but convert well. Let’s take misspellings for instance. They are not usually as competitive as other keywords, but they can still bring you conversions. At the very least, you should take time to test these keywords out. So as you can see, having a powerful keyword research tool that would simplify things and helps you expand your keyword list is a must.

There are plenty of keyword research tools out there on the market. We have all heard of WordTracker, Keyword Discovery, and more. These tools have been around forever and do provide you with the basic features that you need to expand your keyword lists and make more money online from PPC. Keyword Country is not one of those tools (in a good way). If you have been using the above tools and are looking for a tool that provides you with a better way to differentiate between your SEO, PPC, and Adsense keywords, you are going to need Keyword Country.

Keyword Country not only provides you with an easy way to find new keywords to add to your adgroups, but it also helps you expand your keyword lists by adding misspelling and the not-so-obvious keywords that you may be missing. Keyword country allows you to find out what your competitors are using to drive traffic to their website from Google Adwords. It also shows you what keywords are worth going after (as far as competition is concerned). (more…)

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