We have known about this move for quite some time. Yahoo! and Microsoft have formed a partnership to display your ads to more people. That means there will be going to be changes for those who are running ads using Yahoo! Search Marketing. For starters, your ads are going to show on both networks. You are not going to pick and choose which network you want to display your ads through. Since there are differences between two networks, advertisers will want to pay attention to some of the details that are different.

Searchenginewatch.com




